
As part of the pre-event series leading up to the grand celebration of Fesbuk 4, Caladine organized a cheerful and colorful children’s coloring competition. This activity was designed to warm up the excitement before the main event the following day. Initially, the organizers set a target of 30 participants, but the enthusiasm from the community exceeded expectations. a total of 45 children eagerly joined the competition. This strong turnout reflected parents’ high interest in educational activities that stimulate creativity from an early age.

Beyond the competition, Caladine also engaged the audience through an interactive booth at the event area. The booth became a popular stop for parents, where they could purchase Caladine products at special discounted prices and take home fun gimmicks prepared exclusively for the event. This initiative gave parents a reason to enjoy the event while learning more about Caladine’s products.

Meanwhile, for the parents, Caladine provided a product knowledge session, offering useful education about product benefits, usage, and the importance of proper skin care for children. This made the event more than just entertainment — it became an informative and meaningful experience for the whole family.

n this competition, children were invited to channel their imagination and artistic skills through the fun of coloring. Caladine believes that creativity is an important element in a child’s development, and activities like this provide the perfect opportunity to nurture both cognitive growth and fine motor skills. The atmosphere was lively and joyful, as participants sat in neat rows at their tables, carefully choosing colors and bringing the images to life with their personal touches.

The provided drawing media featured a cute rabbit illustration — a character that resonates well with children. With this canvas, participants had the freedom to express themselves however they liked. Some filled it with bright, vibrant shades, while others added unique details according to their imagination. The competition was not only about winning but also about giving children the space to showcase their talents and creativity.

Out of all the artworks submitted, the judges selected six of the most outstanding entries based on creativity, color composition, and originality. These six finalists were then announced and set to compete for the final prizes. Here is the result which are really incredible

The excitement didn’t stop there. Once the coloring activity concluded, children were treated to an interactive storytelling session. Delivered by a professional storyteller, the stories were not only entertaining but also conveyed positive values such as courage, teamwork, and confidence. This session drew the children’s full attention and boosted their enthusiasm throughout the event.

The highlight of the day was the announcement of the six finalists, while the final winners and prize-giving ceremony were scheduled to take place the next day during the main Fesbuk 4 event. This built anticipation and excitement, motivating both children and parents to return and be part of the grand celebration.
Through this coloring competition, Caladine not only created a fun and memorable experience for children but also strengthened its commitment to supporting children’s growth and development through educational, creative, and interactive activities. The overwhelming enthusiasm from participants and parents proved the positive impact of such initiatives and showed how meaningful brand-community engagement can be.