
To celebrate the launch of the OPPO Reno 14, Erablue held a special event at its Galaxy Bekasi outlet. The event was designed to bring the excitement of the new smartphone directly to customers through an engaging in-store experience. Various activation activities, product displays, and interactive moments were featured to highlight the key features of the OPPO Reno 14 and connect with visitors on the ground.

The event generated a high level of sales activity, as many customers took advantage of the special offers available exclusively during the launch. Attractive promotions such as discounts and limited-time deals encouraged visitors to make purchases on the spot. These compelling offers played a key role in driving customer interest and boosting transactions throughout the event.

The launch event featured a variety of entertaining activities to engage visitors throughout the day. Guests were treated to live music performances, hosted by a lively MC who kept the energy high and the crowd entertained. The event also included interactive sessions such as a Q&A segment, exciting doorprizes, and fun games, making the celebration both informative and enjoyable for all attendees.



In addition to organizing the event, DMN also supported Erablue by designing the outlet’s event decoration. From concept to execution, DMN provided creative direction and visual elements that aligned with the branding of the OPPO Reno 14 launch. The decorative setup not only enhanced the in-store atmosphere but also created a visually engaging space that attracted customer attention and elevated the overall event experience.
